What are some of the sources of cash for typical business

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1. Assume you are the owner/operator of a business, and a high-dollar dispute arises with a significant vendor or customer. You suspect litigation may be the only resolution to the dispute. After reading about the alternatives to litigation, would you be willing to try (a) negotiation, (b)mediation, and/or (c) arbitration before filing a lawsuit? Why or why not?

2. Which types of reference groups are marketers concerned with and why?

3. What are some of the sources of cash for a typical business?

Reference no: EM132282567

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