What are some of pros and cons of targeting a market niche

Assignment Help Business Management

Reference no: EM1366785

Focused (or market niche) Strategies

"The targeted segment, or niche, can be defined by geographic uniqueness or by special product attributes that appeal only to niche members".

Further illustrate focused (or market niche) strategies with one company you believe is employing a market niche strategy.

What are some of the pros and cons of targeting a market niche?

Help me to understand a company who is using this strategy and a few pros and a few cons of doing so.

Reference no: EM1366785

Questions Cloud

Calculate the rate of benefits : Teri's yearly salary is$17,470. Benefits consist of one week paid vacation, 8 paid holidays, 80 percent of a total health insurance package costing $2100, 3 percent unemploymnt insurance,

Balanced budget act of 1997 : The Balanced Budget Act of 1997 brought regarding major changes in the way that American healthcare is financed:

Describe is-a-has-a-uses-a relationship : Determine which of the following best explains the relationship between given objects: is-a, has-a, uses-a, none of the preceding.

Demand-supply explanations of recent price change : Name any good or service which has a noticeable recent price change. Using concepts of supply and/or demand, what are some possible explanations for this change in price?

What are some of pros and cons of targeting a market niche : Further illustrate focused strategies with one company you believe is employing a market niche strategy and what are some of the pros and cons of targeting a market niche

Failure mode and effect analysis : Describe the various tools, and their applications, for risk management as outlined by The Joint Commission and Margaret Hambleton including conducting a root cause analysis (RCA) and Failure Mode and Effect Analysis (FMEA).

Description of demand function : The general demand function for a good, Good A, is: Is Good A a normal good or an inferior good? How do we know exactly?

Potential benefits and pitfalls of acquisitions : Have you ever been in a corporation that was merged with another firm? What were the reasons given for the need to merge? Were the targets met?

Mission and visison statment : Does a mission statement or vision statement function to limit the growth opportunities of a solopreneur or to limit their flexibility

User Account

All Pages