What are some current challenges with the new car

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To familiarize yourself with your customer, conduct research on the new and used car dealership industry & Brian Bemis Automotive Group (BBAG). Again, to conduct this research feel free to use any available sources (google, LinkedIn, blogs, etc). In your research you should address questions such as:

What are some current challenges with the new and used car market today?

Where does car dealership profitability come from (i.e., where do they make the best margins/profits)?

What does BBAG pride itself on? (i.e., what is its value proposition?)

Reference no: EM132295092

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