What are pet peeves when it comes to marketing techniques

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Question 1. What are your "pet peeves" when it comes to marketing techniques? Develop a list of such techniques. Are these techniques more likely to be evident in mass selling or in personal selling? Or is there any pattern?

Question 2. Why have discount airlines, like WestJet, Southwest or Jet Blue been so popular and profitable?

Reference no: EM133393106

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