What are metrics-control measures mechanisms in marketing

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Reference no: EM132413819

The paper will consist of four major sections:

A. Marketing

B. Management

C. Finance

D. Accounting

The student will need to use the above mentioned sections in their 20 page APA paper and will need to research, define, describe, and explain the following subsections of the same:

A. Marketing

1. What are metrics and control measures mechanisms in marketing?

2. What are the factors that influence consumer business purchasing?

3. What is segmentation?

4. What is competitive intelligence?

5. What are the 5 Ps of marketing?

Research, define, describe, and explain the above-mentioned.

B. Management

1. What is conflict and conflict resolution?

2. What is motivation and why is it important to managers?

3. What is recruiting and selection in the HR process?

4. What is employment planning, training, and development?

5. How does organizational structure affect organizational strategy?

6. What is supply chain logistics?

7. What is planning and control when it comes to supply chain management?

Research, define, describe, and explain the above-mentioned.

C. Finance

1. What is capital budgeting?

2. What is an operating budget?

3. Explain capital structure.

4. Explain what financing instruments are and discuss options, futures, derivatives and securities valuation.

5. Explain what the money market is and market efficiency

6. List three different types of financial ratios and explain them.

Research, define, describe, and explain the above-mentioned.

D. Accounting

1. What is the theory of constraints?

2. What is forecasting? Explain with an example.

3. What is cash budgeting?

4. What is variance analysis?

5. Describe and explain the break-even analysis.

6. What are the main financial statements that every organization uses (list three)?

7. Describe and explain the regulatory environment.

 

Reference no: EM132413819

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