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What are its costs and? benefits

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Question - Honda Motor Company is considering offering a $2,000 rebate on its? minivan, lowering the? vehicle's price from $30,500 to $28,500. The marketing group estimates that this rebate will increase sales over the next year from 40,300 to 53,900 vehicles. Suppose? Honda's profit margin with the rebate is $6,900 per vehicle. If the change in sales is the only consequence of this? decision, what are its costs and? benefits? Is it a good? idea??

Reference no: EM133103568

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