What are inconsistencies in predicting future behavior

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Discussion: Measuring Human Behavior

In business, a main set of activities are focused on predicting behavior of customers and employees. Organizations perhaps have some loose idea of the behaviors desired from employees and in most cases, the desired behavior from customers is a purchase. However, as we have been learning, everything that transacts between a company and customers, separate from the product or service, depends on human transactions. Measuring human behavior is a big deal in business organizations, however there are problems with utilizing past behavior and data, which is what measurements do, and predicting future outcomes. What are some of the inconsistencies in predicting future behavior using historical data and how might HR address these issues? Your initial post (approximately 200-250 words) should address each question in the discussion directions.

Discussion: Measuring Intangibles

How can organizations measure intangible variables in such a way as to provide construct validity? In metrics many factors can be measured directly. In the Fitz-Enz text, we have learned for instance, that accountancy has matured to a degree in which companies can measure financial performance well. However, measuring intangibles or measures which do not allow for direct observation are more difficult. This perhaps is the reason there are many ways to measure leadership or organizational culture. The key to measuring these variables is to look at the direct impacts of associated phenomena. For instance, provide several ways in which you would measure love between people. Key: It cannot be measured directly. Your initial post (approximately 200-250 words) should address each question in the discussion directions.

Reference no: EM132297945

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