What are google principal resources and capabilities

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In recent years Google has expanded from internet search across a broad range of internet services, including email, photo management, satellite maps, digital book libraries, blogger services, telephony and more. discuss and explain to what extent has Google's strategy been built upon a unique set of resources and capabilities. What are Google's principal resources and capabilities? How should Google work on sustaining their competitive capabilities and advantage? Make sure you talk about the sources of Google's strategy (What it had to develop to achieve it) and NOT about the company's  current strategy.

Reference no: EM132802857

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