What are crocs core competencies

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Reference no: EM132467621

Supply Chain Alignment Adaptability and Agility - Crocs: Revolutionizing an Industry's Supply Chain for Competitive Advantage - Stanford Graduate School of Business 2007

Focus: Studying a supply chain company in a business that typically relies on ‘push'. The important thing to emphasize is how they have effectively built a very responsive TOC-based system in an industry where that is very hard to do.

Key questions to consider:

Question 1: What are Croc's core competencies?

Question 2: How do they exploit these competencies in the future?

Consider the following alternatives:

  • Further vertical integration into materials.
  • Growth by acquisition
  • Growth by product extension
  • To what degree do the alternatives in Question 2 fit the company's core competencies, and

Question 3: to what degree do they defocus the company away from its core competencies?

Question 4: How should Crocs plan its production and inventory? How do the company's gross margins affect this decision?

 

Reference no: EM132467621

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