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Assignment:
What are three buyer personas for Rick Owens future bridal lime( all black wedding dresses)
2 posting and 1 negative
Are they positive or negative?
Identify who they are (personal background, professional, background, demographic, sociocultural, identifiers,)
What their goals are (challenges, solutions to help achieve goal, and is it a concise trait or descriptor? "Why" (give voice to how potential and actuarial customers speak to their needs)
Created quotes( what they would voice about challenges or goals common objections ?(why they wouldn't buy?)
How- marketing core messages and Elevator pitch
Repeat for personal buyer 2 and 3
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Suppose executives estimate that the unit variable cost for their DVD recorder is $100, the fixed cost related to the product is $10 million annually.
MT 450 Purdue University Global. Determine the brand personality of ASG according to Aaker (1997) (as cited in Kotler & Keller, 2016, p. 163).
Create a print ad and a video broadcast for the product featuring your new strategy (Youtube TM, video, or power point storyboard is acceptable)
Discuss Why might a customer use physical evidence to form an evaluation for a service? How might a company manage physical evidence?
Review the current literature on the Integrated Customer Experience and write a literature review which could be suitable for publication in an academic
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The purpose of the assignment is to develop skills associated with selecting and applying methods for data collection, stationary and time series data analysis,
Why is marketing useful in the real world? Please provide an example
Was or will the companies or sector be better able to produce or deliver products or services after using these strategies? Explain.
Two bonds A and B have the same credit rating, the same par value and the same coupon rate. Bond A has 30 years to maturity and bond B has 5 years to maturity.
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