What amount should be reported as trademark

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Reference no: EM132855730

Question - On January 1, 2012, Epsi Company developed a trademark to distinguish its products from those of its competitors. Through advertising and other means, the company is seeking to establish significant product identification to increase future sales. The similarity between the trademark costs and other intangible and operating costs has caused some confusion over proper accounting. The following items are being treated as part of the cost of the trademark:

Marketing research to study consumer tastes P400,000

Design costs of trademark 1,500,000

Legal fees of registering trademark 150,000

Advertising to establish recognition of trademark 200,000

Registration fee with IPO 50,000

Through renewals, the trademark is expected to have an unlimited life. In Epsi's December 31, 2012 statement of financial position, what amount should be reported as trademark?

a. P1,700,000

b. P1,530,000

c. P2,300,000

d. P1,900,000

Reference no: EM132855730

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