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Situation 1 Tina and George Showalter opened the Blonde Bear Bed & Breakfast in Kenai, Alaska, in 2005. According to Tina, “Our first summer, we did great with word-of-mouth advertising, and then we got involved in the Internet, and it has pretty much exploded from there.” In this town with a population of under 10,000, 50 businesses signed up with MerchantCircle.com, a local business listing service. The site provides business descriptions, reviews, blogs, coupons, maps, and links among the companies. The cross-promotional and networking benefits have proven valuable to the businesses on the site.
1. What businesses do you think would benefit most from being on a local website in your hometown?
2. How do businesses that provide such local Web services differ from newspapers and Yellow Pages?
Put yourself in the position of an entrepreneur who is developing a new product or service to introduce into the market. The product is a line of yoga clothing for women desgined to stay in place while practicing yoga. Then develop the segmentation, ..
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In international business, marketing is concerned with_
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Illustrate what are any 3 dimensions of quality and which one accurately describes explain how you access education.
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