Viral marketing is that which is able to generate interest

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Question: Viral Marketing is that which is able to generate interest and the potential sale of a brand or product through messages that spread like a virus, in other words, quickly, and from person to person. The idea is for it to be the users themselves that choose to share the content. Example: The ALS Ice Bucket Challenge from 2014. Cite an example of viral marketing that both reached and affected you personally. What was your reaction? Why?

Reference no: EM133339330

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