Vibrant and active parts of company marketing

Reference no: EM132617003

Question

Email campaigns, are still vibrant and active parts of company marketing and you as the web analyst may be asked to make sense of this data. One of the biggest pitfalls in web analytics is how to understand and deal with the data from these email campaigns. Explain the three (3) pitfalls and how you would avoid them with specific examples for each.

Reference no: EM132617003

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