Variety of alternatives to frame your recommendation

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Best Buy a few years ago was thought to be on its way out. Shrinking margins and lack of customer orientation were both part of the issue. CEO Hubert Joly, too many peoples surprise has successfully stopped the bleeding and has ‘steadied the ship’. But the question is where to go from here. Investors want a transition from just surviving to thriving! Using your knowledge of Retail Marketing, and your own research on Best Buy and the industry make a recommendation to CEO Hubert Joly regarding how you think he should continue his turnaround of Best Buy. It is up to you to frame the problem/opportunity/decision. You are expected to have a variety of alternatives to frame your recommendation.

Reference no: EM132304042

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