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Utilizing linear programming

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Reference no: EM131040862

Marketing Research

Answer the following questions:

  1. What benefit would be gained by utilizing linear programming (LP) for marketing research?
  2. Discuss and provide a basic example of how LP can be used for marketing and/or consumer research.

Your paper should reflect scholarly writing and current APA standards. Please include citations to support your ideas.

Reference no: EM131040862

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