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Using social media strategies such as content seeding, viral marketing, video marketing, influencer marketing and blogs. Assume you are the marketing manager for a new brand of cosmetics targeted to females between the ages of 18 and 30. Define each strategy, then dis- cuss its appropriateness for a social media marketing campaign for this new brand of cosmetics. If you had money for only two of the strategies, which two would you choose? Why?
Discuss why decision making is central to the role of the manager.
Have you ever faced a true ethical dilemma (either personal or professional)? Do you agree with the contention in class that there are very few ethical dilemmas (compared to the idea that what most folks consider to be a dilemma is more likely a temp..
Consider an assembly line with 50 steps that are carried out sequentially. Each of the 50 steps has a defect probability of 1%. The final product produced on the assembly line is defective if any one of the 50 steps made a defect. What is the probabi..
What is redistricting? What is gerrymandering? How do both of these play into campaigns and elections?
When developing and maintaining good stakeholder relationships, companies find that _______.
Whenever you have a conflict with a co-worker, fellow student, or family member what strategy have you found to be most effevtive in resolving the situation? Why do you think this strategy is effective?
How many units must Rosenberg sell in the first year to break even? Carefully explain, including any assumptions that you make.
Prepare the final segment of project management. This section should analyze the revenues and expenditures for the organization.
Discuss the reasons people resist organizational change and how change agents should view this resistance. Describe the elements of Lewin's force field analysis model.
Why do you believe the 2 companies are competitive rivals to adidas?
Propose two (2) safeguards that Facebook and other social media platforms should put into place to help prevent acts of violence from being broadcasted.
Online focus group using Facebook was beneficial to our study for several reasons.
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