Used to segment markets to highlight the breadth-depth

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Reference no: EM132271506

1. List and define the four common approaches that are used to segment markets to highlight the breadth, depth, and differences to be found among individuals and groups of tourists to meet their unique needs and wants. Which one would you choose to effectively segment the Vegas market and why?

2. Explain fully 3 types of organizational structure and the benefits of each. Chapter 10 (Contemporary Management)

3. Choose one or two of the challenges of OB that we discussed in our lecture. Analyze how you as a manager might overcome these challenges.

Reference no: EM132271506

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