Use remarketing to advertise to individuals

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Bass Pro Shop wants to use remarketing to advertise to individuals who have visited the retailer’s website. This remarketing will occur because a. cookies stored on the Bass Pro Shop website will show who has visited the website b. whenever an individual visits a website within the ad network, the ad network will see the Bass Pro cookie on the individual’s computer and display the Bass Pro ad on the computer screen. c. Bass Pro Shop is willing to pay a premium to the ad network to show the ad on all of its network websites d. the Bass Pro Shop ad will be displayed on all websites within the ad network that sell fishing and hunting supplies.

Reference no: EM131791456

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