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The CEO of your company expresses concern to the VP of Marketing that the sample chosen for the survey in which all the transactions were taken during a single shift of one employee is an inadequate basis for making decisions about a marketing plan.
The VP of Marketing wants you to discuss your view on it during a monthly meeting of the senior management.
Your first action to kick-start a discussion is to give a three-minute speech to your management colleagues on the adequacy of the sample. You need to provide to the VP your recommendations on the actions to be taken if you reach the conclusion that the sample is inadequate.
Draft your speech in Microsoft Word. Support your speech with a three- to five-slide PowerPoint presentations. You may use data charts or other graphics to support your analysis.
What are the costs of the new systems that may be implemented? How do we justify their implementation at CanGo?
Based upon Six-Sigma theory, explain how would you rate this performance, other things being equal.
formuate a mrketing mix plan for a travel agency by constructing a minimum of three marketing objectives and goals for each of the marketing mix components, product,price,distribution, and promotion.
Why is multichannel retailing becoming an important marketing strategy? Use examples to support your statements.
Suppose that Joe, and APICS certified analyst, informs that he has heard about a new form that in the event of a stock? out, guarantees to provide overnight as many additional units as needed for a premium of $10/unit.
Given complexities also risks involved with supply chains, might it make sense for a business organization to vertically integrate also be its own supply chain.
Identify some of the key processes that need improvement in your organization associated with the following: sales, marketing, customer service, supply chain management
Arvin Meritor is so pleased with outcome from previous suggestions that consultants are invited back for more work. Explain how many kanban cards are needed.
External vs. Internal Policies. Distinguish policies on external competitiveness from policies on internal alignment. Why is external competitiveness so important? What factors shape an organization's external competitiveness?
This report should be double spaced, in narrative format, 12-point font, and three to four paragraphs in length excluding the title page and reference page.
You are a management analyst for XYZ aircraft manufacturing company. Your company is considering either to purchase or lease manufacturing equipment.
What is corporate governance? What role does corporate governance play in strategic planning? Why is it important? Explain your answer and provide an example.
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