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Understand and integrate a range of contemporary issues

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Reference no: EM132396667

Learning Outcome:

1. Explain the differences and similarities perspectives and theories that contribute to the processes of strategic management within different contexts. (e.g. large/small organizations), critiquing assumptions, similarities and limitations of existing theories and paradigms.

2. Understand and integrate a range of contemporary issues within the strategic management field and their influence on the strategic decision making process.

THE ADIDAS - REEBOK MERGER - Case Analysis

Tasks:

Question One: (a) Discuss the main reasons and benefits of mergers and acquisitions as mentioned in the case study.

(b) Use the case study to discuss the main challenges and issues of mergers and acquisitions of both organizations as external growth.

(c) Use SWOT analysis to clarify strategic dimension of both Adidas and Reebok after the merger.

Question Two: (a) Discuss the key differences between deliberate and emergent strategic management perspectives.

Question Three: Use the Hofstede Cultural Dimensions' Theory to examine the position of the merger of two organizations and highlight the main points of similarities between both organizations with referencing your answers to the case study.

Attachment:- THE ADIDAS- REEBOK MERGER - Case.rar

Verified Expert

The following assignment is a case analysis of the merger between Adidas and Reebok. It analyses the benefits and the challenges that come with mergers and acquisitions.It also discusses the differences between deliberate and emergent management perspectives, and a SWOT analysis has also been conducted to clarify the strategic dimensions of the merger. Hofstede's cultural dimensions theory has also been applied to the merger of the two companies.This document has been prepared using Microsoft Office Word.

Reference no: EM132396667

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