Underappreciated growth driver for target

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Shipt is one of the reasons Target has captured additional market share during the pandemic, said Karen Short, and equity research analyst for Barclays. She describes it as a "sleeping giant," since it is both an underappreciated growth driver for Target and a formidable competitor in the world of delivery.

Shipt delivers order for more than more than 130 retailers, ranging from regional grocers such as H-E-B and Publix to Petco and CVS Health. It covers roughly 80% of U.S households in about 5,000 cities. Yet it has plenty of room to run, Short said, if it can sign on more retailers, attract additional customers and expand to new regions. Instacart, one of Shipt's best-known competitors, serves more than 600 retailers.

Recommend Shipt with Five (5) ways to deal with the increasing deliver orders.

Reference no: EM133124875

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