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Uncovering the basic values and beliefs buried in stories

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Reference no: EM132991933

There is a subtle art to uncovering the basic values and beliefs buried in stories, language, heroes, heroines, and rituals. It is an art worth learning because culture can be an important factor in strategy implementation. List the following terms, and using Amazon's case study, give examples for each term.

Terms: heroes or heroines, belief, metaphor, language, value, symbols, stories, legend, saga, folk talk, myth, ceremonial, rite, and ritual.

Post your list and explain how you see culture consciously used to help implement Amazon's strategy. Revisit the courseroom after your initial posting and comment on the postings of at least two other learners. Do you agree with their assessment? What are some of the differences you noticed based on your initial posting? Did they interpret things differently than you did? What does this tell you about corporate culture?

Reference no: EM132991933

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