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Type of pricing strategies

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Reference no: EM133101830

-Consider that a large company is launching a new IT-based platform for the logistics industry in 3 different geographies: India, Singapore, and Dubai. Being a sales head, you need to work out a pricing strategy that would generate sufficient revenues while appealing to budget-sensitive consumers (Indian buyers) and quality-sensitive users (developed nations).

-What type of pricing strategies the organization should adopt in various geographies?

Reference no: EM133101830

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