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Two types of products

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There are two types of products: Refrigerator and range sold by the hardware store. Consumer evaluations are entries in the following table.

Consumer A Consumer B

Refrigerator $2,300 $2,800

Range $1,700 $1,200

a) What is the revenue-maximizing strategy if the goods were sold separately?

b) Will bundling work? Can it increase revenue?

c) Assume that the store can practice perfect price discrimination, will the store be able to increase revenue further?

Reference no: EM133077771

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