Truth the brand provides little ecological benefit

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Reference no: EM131900692

Greenwashing is a practice in which companies promote their products as environmentally friendly when in truth the brand provides little ecological benefit. What are your thoughts on greenwashing? How much of a product should be environmentally friendly for it to be considered a truly green brand? Fifty percent? Eighty percent? Should the practice of greenwashing be regulated?

Please answer each part of the question in detail. This is for a Marketing Class.

Reference no: EM131900692

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