Trends in the firm external environment

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Reference no: EM132676884

The analysis should:

Reflect an analysis of the selected company's current situation, including trends in the firm's external environment and whether these trends are threats or opportunities for the firm (Note: trends are changes in either of the PESTEL segments of the environment that are relevant for the industry)

Primary competitors and how firms compete in the focal industry

Primary firm resources and capabilities that provide a competitive advantage

Primary firm weaknesses

The firm's business and corporate strategies

The firm's international strategy

From this analysis, the team should identify 2-3 key strategic problems and/or opportunities for the focal firm and provide recommendations to address the problems or exploit the opportunities.

Reference no: EM132676884

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