User Account

All Pages

Trends in marketing communications

Assignment Help Financial Management
Reference no: EM132426289

Create a 10- to 12-slide presentation with speaker notes in which you include the following:

1. Evaluate key attributes of the selected product or service chosen in your assignment (coca-cola), "Trends in Marketing Communications."

2. Identify three advertising tools that the company uses to advertise this product or service.

3. Evaluate the effectiveness of each tool in its ability to reach the intended target market segment compared with competing products or services.

4. Determine the competitive advantage(s) of the product or service in relationship to the competition, and develop a revised positioning statement that can more effectively communicate the value of the product or service to the targeted market segment.

5. Propose new marketing processes, tools, and media channels that can be used to increase market penetration and consumer spending.

6. Outline your strategy for piloting these new processes, tools, and media channels within specific market(s) and demographic(s), and explain the reasoning behind your selection process.

Reference no: EM132426289

Questions Cloud

Right combination of people-technology : Imagine that you are HR manager for a company with a high performance work system that includes the right combination of people, technology
Environment either through carelessness or negligence : How certain companies are portrayed as having a negative impact on the environment either through carelessness or negligence.
Hisrich and Kearney Assignment : Hisrich and Kearney Assignment help and solutions:-how the selected organization is meeting the concepts of Competitive Advantages as Hisrich and Kearney
Identity read the article by griffin and mcfarland : Regional Attitudes and American Identity Read the article by Griffin and McFarland titled "In My Heart, I'm an American":
Trends in marketing communications : Evaluate key attributes of the selected product or service chosen in your assignment (coca-cola), "Trends in Marketing Communications."
Marginalization of women in the media : Give at least one example to support your conclusion. Do you think the United Nations should intervene in this issue? Why or why not?
Concept of judicial notice : Discuss the concept of judicial notice- what it is, the circumstances under which it is used, and some precautions that must be considered in its use.
BBA3210-Empire Courier Service : BBA3210-Dave is a driver for Empire Courier Service. Dave had been involved in a workplace fistfight with a fellow employee, resulting in criminal charges.
What make blockchain suitable for business : The birth of blockchain? How does it work? Why it's called blockchain? Benefits? risks?What make blockchain suitable for business?

Reviews

Write a Review

Financial Management Questions & Answers

  Why is it important for marsha to develop strategy

Why is it important for Marsha to develop a strategy? Wouldn't her experience and knowledge from managing someone elses store be adequate?

  What would the financial impact be to the holder

What would the financial impact be to the holder? How much would you expect a buyer to pay for the bonds?

  Employment contract with its newly hired

Holiday Tours (HT) has an employment contract with its newly hired CEO. The contract requires a lump sum payment of $23 million be paid to the CEO upon the successful completion of her first three years of service. HT wants to set aside an equal amou..

  Major trends that profitability ratios exhibit

Describe the major trends that profitability ratios exhibit, and provide an opinion on what this means to the company. Describe how this company is doing relative to its industry (compare your company’s ratios to the industry’s ratios). This is for P..

  What is the net present value of paying the points

What is the net present value of paying the points (to the nearest dollar)?

  Calculate the price of zero coupon bond

Calculate the price of a zero coupon bond that matures in 19 years if the market interest rate is 5.1 percent.

  This theory states that exchange rates

This theory states that exchange rates will adjust so that an iPad6 costs the same amount in England and Tokyo.

  Compute the earnings per share data that should appear

Compute the earnings per share data that should appear on the financial statements of Concord Industries as of December 31, 2017.

  Difference between systematic and unsystematic risk

Explain difference between systematic and unsystematic risk. Also explain why one of these types of risks is rewarded with risk premium while other type is not,

  An optometrist sells custom-ordered eyeglasses

An optometrist sells custom-ordered eyeglasses. Assume the optometrist maintains no stock of lenses or frames (except for some sample frames to show customers), but custom orders everything from a manufacturer.

  Find the periodic payments pmt necessary to accumulate

Find the periodic payments PMT necessary to accumulate the given amount in an annuity account.

  The company is expected to maintain constant

Universal Exports is expected to pay the following dividends over the next four years: $7, $5, $3, and $1. Afterwards the company is expected to maintain a constant 5 percent growth rate in dividends. If the required return is 16 percent, what is the..

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd