Reference no: EM13737273
Transformational Change Management Plan
You will create an entire Transformational Change Management Plan for a medium-sized public company that has lost business to a competitor that has chosen to outsource much of its production operations. The company has been based in a small Midwestern town, it is one of the largest employers, and it has an excellent reputation for employee welfare. It is now planning to do the very same offshoring, which will involve large lay-offs of long-term employees.
Introduction (250-300)
What is driving the need for this transformational change? (250-300 words)
A. Why is this considered a transformational change?
B. Why can the firm not just keep doing what it has been doing?
C. What is management's role in the transformational change?
D. Are there easier alternatives to accomplish the goal of remaining competitive?
Theories of Change Management (250-300 words)
A. Discuss at least 3 theories of change management (eg. Kotter, Lewin, Nadler, action research, and appreciative inquiry).
B. Include specific pros and cons of each.
C. What is the best way to ensure the implementation of an organizational change?
Communication Plan (200-250 words)
Include the following context in the communication plan:
A. What stakeholders require communication?
B. What will be communicated to them?
C. Who will send the communication?
D. What communication medium will be used?
Implementation Plan (250-300 words)
Include the following context in the implementation plan:
A. Major implementation steps
B. Key criteria for success
C. Summary of Weeks 1-5
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