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Tour operator sales representatives sell to many travel agen

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Tour Operator Sales Representatives sell to many travel agencies each year, visiting the travel agents in their stores. Since they are promoting travel, it is obviously not possible to have the agents actually experience the destinations and hotels right then. As a result, the Sales Representatives rely on videos and brochures to showcase the destinations, tours, hotels, cruise ships etc. Please explain in two sentences why these sales aids are effective?

Reference no: EM133391404

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