Time series models and qualitative models

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Product Forecasting & Fuel Price Forecasting

Suppose that you work for a company that produces breakfast cereals, such as corn flakes. Your company is planning to introduce a completely new product for the company -- a hot breakfast product made from ingredients that require some minimal consumer preparation. How would you propose forecasting the initial demand for this product?

Which forecasting techniques do you think should be used in calculating fuel prices? Time series models? Qualitative models? If Causal models, and what types of independent variables might be considered? Justify your answer.

Reference no: EM132227996

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