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It's two of 5 five forces models analysis about Houzz inc. Anyone help me to analyze or add more ideas or detail for 2 forces?
Threat of Substitute Products: High Force:
There are not various types of home design and renovation businesses in the market. Houzz does not actually have a completely exclusive home design and renovation method. In a blind trust, community cannot notify the variation among Houzz and other similar brands.
Rivalry between Existing Firms: High Pressure:
Presently, the key competitor is Homeinner which moreover has a broad variety of renovation and home design below its product. Both Houzz and Homeinner are the main Home renovation and design and dedicated seriously to promoting outdoor occasions and tricks. In addition, there are no other home renovation and design brands in the market that become popular, like Houzz, because of their unique design and renovation ideas
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