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For your first assignment, you will critically examine the theories presented in Units 1 and 2 and then apply those theories to a current, publicly traded company. Write a paper in which you complete the following:
Critically analyze, compare, and contrast the theories of disruptive innovation and value innovation. This means you will need to define each theory and then compare and contrast these theories: How are they alike? How are they different?
Choose any publicly traded company (listed on any stock exchange, such as NYSE, Tokyo, et cetera) and analyze that organization's capacity for strategic foresight and opportunities for disruptive or value innovation, based on your analyses of the theories. As part of your evaluation, consider the organization's successes and failures in this capacity, focusing on events within the last five (5) years.
Some people argue that consumer behavior is all emotional, and some that the behavior is all rational. Explain some of the rational considerations consumers have when considering purchasing a new home. Now explain some of the emotional factors..
Explain Websites and Internet Security Issues and create an outline of topics you find in your research to discuss on the types of security issues an e-business currently faces
Based on your readings and experiences, identify and fully describe the basic and advanced skills that contribute to leadership effectiveness
Describe a product you like that you believe more people should purchase. As a marketer, how would you reposition the product in the customer's mind to increase its purchase? Outline your strategy. Create a new tagline for this product.
Evaluate the potential for "Dollar Tree" to South Africa new business or business expansion to a foreign country
What is a business ecosystem? Do all businesses function within an ecosystem? Why or why not? What potential role does the ecosystem play in Wal-Mart's innovation efforts? Provide examples
the purpose of the discussion board is to allow students to learn through sharing ideas and experiences as they relate
today the internet provides an unprecedented amount of information by way of blogs videos and podcasts. conduct a
In the 21st century what trends in the environmental forces work against success for Prince Sports in the tennis industry
What is one of the benefits of treating customers fairly to generate customer loyalty, When upset customers tell other people, what is the result called
1.what are some examples of high and low involvement purchases that your organization any type of organization you
Explain Intro to Marketing and describe how you might use the new product development process if you were thinking about offering some kind of summer service to residents in a beach resort town
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