The use of digital media within organizations has

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Reference no: EM13393353

The use of digital media within organizations has transformed how organizations communicate with prospective and current customers. Digital media such as: web videos, e-books, and social media have each shaped the communication strategies organizations employ to engage customers.

Students are required to create a case study and provide an analysis, which integrates what you have learned in the course, in addition to performing additional outside research.

Formatting Requirements

Project must follow APA style
Double-spaced 1 inch margins
12 point professional font
Headers including project name, class, and page numbers
File name first initial, last name and project (ex. BWright_casestudy)
Use of tables, graphs, images, etc. of appropriate size that are relevant to the information being conveyed is highly encouraged.
Content Requirements
Minimum of 1500 words, maximum 1750 words (excluding cover and bibliographical pages)
Title Page including your name, instructor name, course name and number, and paper title
Case Study Requirements
Introduction and Synopsis of Article / Case
Goal of Organization or Individual
Strategy Employed to Accomplish Goal
Measurable Success Factors
Conclusion and Analysis of End Results of Initiative

Reference no: EM13393353

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