Reference no: EM132308380
1. The defensive marketing strategy wherin a stream of new products are introduced by a firm an are announced in advance are referred to as ______defense.
a) mobile
b) counteroffensive
c) preemptive
d) contraction
e) flank
2. What do you call a situation in which you have a war with your values and you must choose between two conflicting but arguably valid sides?
a. A debate
b. A quarrel
c. An argument
d. An ethical dilemma
3. Clif Bar is a company that offers employees many unusual benefits. One benefit they do not offer is _______________________.
a. company transportation to and from work
b. the opportunity to bring their children to work
c. paid sabbaticals
d. company-sponsored classes
4. CRT stands for _______________________.
a. Credit, Refund, Transaction
b. Caux Round Table
c. Crisis, Recovery, Transition
d. Corporate Responsibility Target
5. The Target Corporation refers to its employees as ______________.
a. sales associates
b. partners
c. team members
d. human resources