Reference no: EM131434365
1. Which of the following statements is/are true?
a) The more fiscally sound the organization, the more strategies it should execute for the best success.
b) Generally, the riskiest strategies have the largest payoff.
c) Resource availability should be considered when selecting strategies.
d) As a rule of thumb, a well-governed organization should be able to successfully execute 4-6 strategies per year.
e) C & D.
2. The study of _______seeks to understand how every day people select, secure, use, and dispose of products, services, experiences, or ideas to satisfy their needs.
a) social marketing
b) business buyer behavior
c) consumer behavior
d) healthcare marketing
e) A and B
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