The preview should use the same terminology

Assignment Help Operation Management
Reference no: EM132104138

Read the following examples of introductions for a referenced paper and answer the following questions:

Identify the preview in each example.

The preview should use the same terminology as what each of the Major Points is called.

INTRODUCTION A

The invention of the chocolate chip cookie was an accident. Mrs. Field’s Cookies was not created specifically to make a profit. However, both have achieved unforeseen popularity. Chocolate chip cookies are tradition and for a decade Mrs. Field’s Cookies was reeling in profits selling quality cookies with a “feel good” feeling. In the late 1980s, rapid growth paired with recession and a cash-flow drought forced the all company-owned chain to close nearly half its stores. Now the company is scrambling to make a profit. Targeting the gourmet cookie market was not the result of extensive market research or analysis. Debbi Fields just made great cookies. The market was filled with single outlet retail stores and competition was purely regional. Fresh, quality cookies caught on quickly. Randy Fields developed an expert system that could exploit Debbi’s personal selling technique at every store and simultaneously maintain tight control at the management level. Despite financing difficulties and poor response to its initial stock offering, Mrs. Fields’ managed to grow and expand throughout the 1980s without franchising a single store.

INTRODUCTION B

Facing a turning point in 1988, Mrs. Fields, Inc. had a number of decisions to make that would have long-term effects on the company. Mrs. Fields was encountering rapid growth, product expansion, and mounting debts. Just two years earlier, the company experienced an unsuccessful initial public offering and refused to franchise stores, thus illuminating the question of how its growth was to be financed. Another question was how the company was going to control this growth. Historically, the company modified its information systems to accommodate any expansion so that Debbi Fields would not lose daily contact with the company’s stores. Mrs. Fields, Inc.’s existing computer system played a large role in the daily business. In order to accommodate the company’s proposed acquisition, the computer system’s database would have to be expanded. With the company’s flat hierarchy structure, the company would lose control with continued expansion. Debbi and Randy Fields need to delegate authority and remove themselves from the daily operations of the company. Additionally, franchising would provide closer supervision at the local level and alleviate some financial burdens. These changes are necessary in order to fuel Mrs. Field’s current acquisition plans and future growth. This paper explores the analysis and implementation of organizational structures, franchising options, and data management strategies that are needed to decrease debt and increase successful growth for Mrs. Fields, Inc.

Reference no: EM132104138

Questions Cloud

Analyze them for the message and target audience : Briefly describe each ad and analyze them for the message and target audience.
Claim to deliver predictive modeling : list three products in the market that claim to deliver predictive modeling, describe each and how it helps in business
What is the reliability of calculator : What is the reliability of the calculator? what should the reliability of each component be?
Explain the reasoning for the distribution network : Describe and explain the reasoning for the distribution network that would result for products with the following characteristics.
The preview should use the same terminology : The preview should use the same terminology as what each of the Major Points is called.
Patients must be expanded in order to attain market share : It is recommended that the services that the hospital provides to its patients must be expanded in order to attain the market share.
Modern dynamic engagement theory : Situational Theory, Fayol’s 14 Principles, or Modern Dynamic Engagement Theory?
The long term objectives and strategies : The Long Term Objectives and Strategies what do they consist of and how would they look for a restaurant.
Describe the main features of equal employment laws : Briefly describe the main features of equal employment laws, and tell how this article demonstrates these features.

Reviews

Write a Review

Operation Management Questions & Answers

  Book review - the goal

Operations Management is about a book review. Title of the book is "Goal". This book has been written by Dr. Eliyahu Goldartt. The book has been appreciated by many as one of those books which offers an insight into the operations and strategic capac..

  Operational plan in hospitality enterprise

Operational plan pertaining to a hospitality enterprise is given in detail in the solution. The operational plan is an important plan or preparation which gives guidelines regarding the role and responsibilities of each and every operation at all lev..

  Managing operations and information

Recognise the importance of a strategic approach to the development and deployment of organisational information systems. Demonstrate an understanding of the importance of databases and their integration to the organisation's overall information mana..

  A make-or-buy analysis

An analysis of the holding costs, including the appropriate annual holding cost rate.

  Evolution and contributor of operations management

Briefly explain Evolution and contributor of Operations management.

  Functions and responsibilities of an operations manager

A number of drivers of change have transformed the roles, functions and responsibilities of an operations manager over recent years. These drivers have not only been based on technological innovations but also on the need for organisations to develop..

  Compute the optimal order quantity

Compute the Optimal Order quantity of DVD players. Determine the appropriate reorder point.

  Relationship to operations practice in the organisation

Evaluate problems in operations and identify approaches to overcoming them. Critically evaluate operating plans and identify areas for improvement. Justify, implement and evaluate changes to operations in line with modern approaches.

  A make or buy analysis

Develop a report for Figi Fabricating that will address the question of whether the company should continue to purchase the part from the supplier or begin to produce the part itself.

  Prepare a staffing plan

Prepare a staffing plan showing the change of your unit from medical/surgical staffing to oncology staffing.

  Leadership styles in different organizations

Ccompare the effectiveness of different leadership styles in different organizations

  Risk management tools and models

Be able to understand the concept of risk, roles and responsibilities for risk management and risk management tools and models.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd