The opt-in statement, Assume you are working for a company

The opt-in statement

Assignment Help Operation Management

Reference no: EM13970608

The Opt-In Statement

Assume you are working for a company that sells music online. The marketing department would like to send e-mails to customers who have purchased music from the Web site. These e-mails would use information about the genres of music customers have purchased in the past and would offer those discounts on new releases in those genres. Discuss your thoughts/feelings about marketing managers using an opt-in statement for permission to send such emails that would appear when customers make their first purchase. Should all businesses/organizations have the opt-in statement? Or should they only have an opt-out statement in which you are automatically enrolled unless you accept/check the out-out statement?

Reference no: EM13970608

Questions Cloud

Implemented goal-setting strategy within organizational team : A car manufacturing company has implemented a goal-setting strategy within the organizational teams. The goal-setting program brought forward encouragement and reminders by all team leads to their respective teams. Can you explain why goal setting di..

Explain frustration and un-satisfaction : Tom and Jerry are friends who work as marketing managers for different companies in the food industry. Upon a recent discussion, Tom discovered that Jerry's salary was nearly 20% higher than Tom's salary. Using the equity theory, how would you explai..

Formulate the linear programming equations : Jim Jones manufacturer’s inexpensive set-it-up-yourself furniture for students. He currently makes two products- bookcase and tables. Each bookcases and contributes $6 and each table contributes $7 towards profit. Formulate the linear programming equ..

Start of each time period to minimize total staff required : The famous Y.S. Chang Restaurant is open 24 hours a day. Waiter and busboys report for duty at 3 am, 7am, 11am, 3pm, 7pm, or 11pm, and each works an 8-hour shift. The following table shows the minimum number of workers needed during the six periods i..

The opt-in statement : Assume you are working for a company that sells music online. The marketing department would like to send e-mails to customers who have purchased music from the Web site. These e-mails would use information about the genres of music customers have p..

Advertising regulation on the internet : Research and apply the content from recent articles about Advertising Regulation on the Internet. Write a minimum of 3 to 5 pages for the body of the research paper discussing your viewpoint on the topic.

What is the economic order quantity for this product : The winter company sells 8640 industrial pumps each year. each of pumps has a bulit-in filter that winter purchases from a supplier. it costs winter $20 to place an order for these filters and $1.50 per unit to hold them in inventory. what is the eco..

Skills integrate with the critical skills selected : Of the 9 skills listed above, select 4 skills you feel are most critical for facility manager. Develop at least 2 well written reasons for each of the 4 skills. How do remaining 5 skills integrate with the 4 critical skills selected above?

Find minimum of one library source-communication techniques : Research your chosen company.(Kaiser Permenete). Find a minimum of one library source, which will support your thesis in this assignment. Review your assigned weekly lecture and text reading. Describe both the formal and informal communication method..

User Account

All Pages