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Marketing-Sales and sales management
Short Essay (one and half page).
Section one:
SWOT writing: Thinking about your strengths and weaknesses with the objective of developing a written plan that you will use to hold yourself accountable.
As we learned from our guest speaker, to be a successful sales person/sales manager, a written development plan (that is initiated by the employee) is a key resource to do so.Prepare a 4 quadrant grid of your; Strengths, Weaknesses, Opportunities & Threats.
Section two:
Once you have identified a few (2 or 3) for each of the above, prepare a plan of how you are going to address your Weaknesses and Opportunities using the SMART (Specific, Measurable, Agreed Upon, Realistic & Time Based). The format of this section should be in a table.
1.a system of partnerships and alliances that a firm creates to source augment and deliver its offerings is called .a.a
Describe an example of a small to medium sized enterprise (SME) of your own choice, then critically analyse and evaluate how entrepreneurial marketing practice.
Describe the companys marketing strategy,implementation strategy,expansion plan,social media strategy,monitoring methods,and integrated marketing communication.
In one (1) paragraph, reflect on what you have learned so far in this course. Determine the most interesting, unexpected, or useful piece of knowledge that you have learned. Provide a rationale for your response.In the second half of the quarter,..
SLP3 and SLP4.It is important to conduct quality market research on your focal product/company in order to develop realistic and workable marketing plans. Generally speaking, there are two types of research. One is secondary research, which refers..
Provide a comprehensive discussion of the products and/or services provided by your organization.
Explain market segmentation, pricing or anything else that would help position your product for success in the marketplace and include your chart on the second page.
Describe how you would segment the wine market in the USA? Show how the market can be described and what dimensions you would use for segmentation.
Develop a marketing plan for a NEW specialty bariatric facility that will operate in the Orlando, Florida area.
Choose a consumer brand or product to analyze. You are a marketing communication expert that has been called in to help this organization. Analyze the work the brand has done so far in regard to marketing and promotion. As an expert, it is your jo..
Discuss the advantages and disadvantages of being a franchisee of the franchise of Zaxby's . Provide specific examples to support your response.
1.explain the concept of clusters in your own words using at least two sources or definitions of clusters with
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