The marketing plan to adjust to e-commerce

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Reference no: EM132144220

1. Based on the business of your choice, whether your products are cellular phones, mp3 players, books, shoes, or food, clearly define your product. How do you determine your target market for your product? What marketing strategies do you intend to use for marketing your product? What pricing strategy might you use?

2. If you are planning to move the business into e-commerce, might the target market change? How might a business owner change the product development or the marketing plan to adjust to e-commerce?

Reference no: EM132144220

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