Reference no: EM132282835

1.  Many experts agree that in order for developing countries to benefit from globalization, they must first:

a.Receive debt relief, b.Receive direct financial investment and technology, c.Provide better education for its citizens, d.All the above, e.A & B only

2. Some of the key elements to support the increase of globalization is/are:

a.Innovation in telecommunications, b.Information technology, c. All the above, d.None of the above

3. Typically, markets can be categorized into different primary types.

a. Organizational, b.General, c.Educational, d.All the above, e.None of the above

4.  The "supply chain." Is where goods and services typically flow from and through firms and organizations producing a final product. Therefore, only _________ types of companies are considered as part of the supply chain.

a.For profit, b.Not for profit, C.Both A & B, D.No answer text provided.

5.  According to Kotler and Armstrong, the three major type wholesalers are:

A.Brokers, manufacturer's representatives, drop shippers, B.Merchant wholesalers, agents, manufacturer's representatives, C.Direct, manufacturer's representatives, merchant wholesalers, E.None of the above

6. NAICS stands for?

A. A standard used by federal statistical agencies in classifying business establishments B. An international treaty that reduces trade restrictions between the United States and other countries, C. A product listing for industrial goods produced exclusively in the United States, D. None of the above

7. The three critical distribution problem wholesale distribution channels are formed to solve are:

A.  Logistics, customer service, taxes, B. Functional Performance, Reduced Complexity, Specialization, C. Product Processing, Outsourcing, Management, D. None of the above

8. Which of the following is not typically a critical function performed by wholesale distributors?

A. Product testing, B. Product Movement , C.Product Acquisition , D.Product Sales, E.None of the above

9. Dealing with the collection of a sales tax, wholesalers are:

A.Not required to charge all customers a sales tax , B.Are required to charge all customers a sales tax , C.Are never required to charge customers a sales tax , D.None of the above

10. Wholesale distributors are in the business to sell ___________.

A.Durable Goods , B.Non-Durable Goods, C.Services , D.All the above

11. The growth in the wholesale distribution industry began to increase sharply ________ World War II.

A.Before , B.During , C.After , D.No answer text provided.

12. COSCO and Sam's Clubs are considered a ____________.

A.Retailer/Warehouse Club , B.Wholesaler , C.All the above

13. Value base pricing/selling is based on the concept:

A.The Price of the product is the most important value to buyers , B.The price of the product may not have as much value as other aspects of the procurement process to the buyer , C.None of the above , D.B & C only

14. SIC is a code used to classify __________ ?

A.Businesses , B.General Consumers , C.Geo-demographic clusters , D.All the above ,E.None of the above

15. Generally, individual demographics such as: age, income, gender, and educational level are used to profile ___________ type of customers.

A.general public , B. Small businesses , C.Medium to large businesses , D.All the above

16. Some of the benefits of a trade area analysis is/are:

A.This information can be used as a key input to profiling your typical customer. , B.This information can be utilized to analyze for potential market penetration and competitive analysis. , C.This information can aid in identifying both as ethnicity as well as educational levels of potential customers. , D.All the above , E.A & B only

17. The analysis of trade areas should be done:

A.Once every five years only , B.Once every ten years only , C.Initially at the beginning of a new business , D.only None of the above

18. The benefits of customer profiling is/are:

A.Aiding in defining market potential , B.Aiding in target marketing , C.Aiding in site selection , D.All the above , E.A & B only

19. A/An __________ is a statistical process, which compares how a group of people, such as your customers or population of a given market geography, rate against a norm in terms of their expected behavior.

A.Firmgraphics , B.Index , C.Survey data , D.All the above , E.None of the above

20. Globalization provides both __________ and _________ for creating and sustaining competitive strategies.

A.Opportunities and Profit , B.Optimistic Views and Brand Protection , C.Innovation and Environmental Conditions , D.Opportunities and Threats , E.None of the above

21. Examples of durable goods would be:

A.Clothing , B.Furniture , C.Sporting goods , D.All the above , E.B & C only

22. Examples of Non-durable/consumable goods would be:

A.Clothing , B.Furniture , C.Sporting goods , D.All the above , E.None of the above

23. Generally, a public utility company, which provides services to a large number of individuals home owners, is considered:

A.Retailer , B.Wholesaler , C.Industrial/governmental , D.None of the above

24. The Federal government (Federal Reserve Board) releases a monthly index designed to identify the output from the mining, manufacturing, electrical and gas industries. This index is referred to as:

A.The monthly Federal Reserve Board index , B.The industrial product index , C.The monthly product index , D.None of the above

25. Under the Organizational Market Classification,___________ is not considered one of them:

A.Governmental , B.Retailing , C.Distributor/reseller , D.Institutional , E.None of the above

26. A primary type of company that does not interact with the typical supply chain in the industrial marketplace is/are:

A.Service companies such as calibration and/or testing companies , B.Product manufacturers , C.Raw material suppliers , D.A & C only

27. A product producer utilizes wholesalers rather than selling directly to retailers or consumers because:

A.They gain an Increase in the overall sales force , B.They see an increase in the overall purchase lot size , C.The product users see increase in product availability , D.All the above , E.A & C only

28. Typically, Brokers differ from Merchant Wholesalers by:

A.Not taking ownership of inventory , B.Not offering a broad breath of services , C.In some cases not having any inventory , D.All the above , E.A & C only

29. Globalization did not occur until 1980s.

A.True, B.False