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The fluffy feather sells customized handbags currently it

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The Fluffy Feather sells customized handbags. Currently, it sells 18,000 handbags annually at an average price of $89 each. It is considering adding a lower-priced line of handbags that sell for $59 each. The firm estimates it can sell 7,000 of the of the lower-priced handbags but will sell 3,000 less of the higher priced handbags by doing so. What is the amount of the sales that should be used when evaluating the addition of the lower-priced handbags?

Reference no: EM13363803

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