The feel of the eminem chrysler lose yourself ad

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Reference no: EM132214147

The Eminem ad for Chrysler that ran during the Super Bowl in February 2011 was rated as one of the best ads for the game. In May 2011, Audi ran an ad at a German auto show that had the “feel” of the Eminem Chrysler “Lose Yourself” ad. Subsequently, the German auto show ad made its way onto the Internet.

The German ad caught the attention of Eminem and 8 Mile, Eminem’s publishing company. They notified Audi that the ad constituted an unauthorized use of their intellectual property. What rights do Eminem and 8 Mile have? If a lawsuit is filed, what is the likely outcome?

Reference no: EM132214147

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