The contractual agreement to place at least fiveradio spots

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Reference no: EM13758522

The Sensitivity Report for this LPproblem is:Answer the following questions.Each question is independent of theothers.What is the impact on the audience coverage underthe followingscenarios?(a) Management approves spending $200 more onradio advertising each week.(b) The contractual agreement to place at least fiveradio spots per week is eliminated.(c) The audience reached per ad increases to 3,100.(d) There is some uncertainty in the audiencereached per TV spot. For what range of valuesfor this OFC will the current solution remainoptimal?The Sensitivity Report for this LPproblem is:Answer the following questions.Each question is independent of theothers.What is the impact on the audience coverage underthe followingscenarios?(a) Management approves spending $200 more onradio advertising each week.(b) The contractual agreement to place at least fiveradio spots per week is eliminated.(c) The audience reached per ad increases to 3,100.(d) There is some uncertainty in the audiencereached per TV spot. For what range of valuesfor this OFC will the current solution remainoptimal? 

Reference no: EM13758522

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