Reference no: EM132241907

Internal: Identify your strategic initiative using various internal assessment tools to evaluate your organization’s strengths and weaknesses in functional areas of business which include • Management • Marketing • Finance • Accounting • Productions/operations • Research and development • Management information systems External: Identify your strategic initiative using various external assessment tools to evaluate outside trends and events outside the control of the organization, and the industry. Create a 5-10 slide PowerPoint presentation that shows the results of your environmental scan. Include the following: • Identify what you found in your environmental scan. o What did you learn about the industry? o What did you learn about your organization? • Include the external and internal assessment tools you used at the end of your presentation as an appendix. o How did you apply the results of your internal and external assessment tools in your decision making process. • Describe what you learned during the process including key issues that will be reviewed going forward. o How does this challenge or support your original vision/concept? o What is emerging from your learning? • Outline the preliminary strategic initiative plan. o How have you considered the selected organizations culture within the context of implementing your strategic initiative plan?