Reference no: EM133007311
In the News: The Business Case for Sustainability
Sustainability has become more than just a buzz word in the business world. This activity is important because sustainability has become a necessity and a means of building a competitive advantage for organizations. Sustainability refers to a company's ability to make a profit without sacrificing resources of its employees, the community, or the environment. After reading about the concept of sustainability in the following case, determine the economic trends that drive sustainability as well as how to implement sustainable practices in an organization. The goal of this activity is to think about how sustainability relates to talent management, engagement, knowledge workers, psychological contracts, and the learning organization.
Read the case below and answer the questions that follow.
Organizations are becoming more and more aware of their carbon footprint and the effects of their actions on the environment and the local community, including their various stakeholders. Studies have demonstrated that paper manufacturing accounts for a majority of the carbon footprint left by publishing companies. One question that remains is how print products such as newspapers, magazines, and books can help publishers remain sustainable while still making a profit. To address this issue, paper manufacturers are examining their overall environmental impact, including greenhouse gas emissions and ways to address climate change. Imagine that the Publishers Association of America (PAA) has hired you as a consultant to come up with sustainable practices that help publishers thrive economically while preserving and protecting the environment for future generations.
How can the PAA empower employees to create sustainable environment?
Multiple Choice
- redesign the office layout of the organization
- implement online registration for company benefits
- empower employees to make their own decisions regarding how they can personally implement sustainable business practices in parts of their job
- tell employees to recycle more
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The business case for sustainability
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