Target-marketing strategy-identify attractive market segment

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Reference no: EM132306526

Assignment Questions:

Taking into consideration a company of your choice and its products/services,

1. Discuss how companies choose target-marketing strategy and identify attractive market segments. Improve your answer with examples.

2. How do firms manage all of their products and services? What are the steps in the best development process for new products/services?

1000 words.

Reference no: EM132306526

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