Synthesize generic strategies and segmentation strategies

Reference no: EM13249739

1. Is Apple’s brand in jeopardy following the death of Steve Jobs?

2. “There is no place for Apple to go but down.” Synthesize the generic strategies and segmentation strategies that Apple can implement to prevent going down.

3. What do you expect from Apple in the future ? Will Apple experience a continuation of its current trajectory or will Apple’s good fortune change?

Reference no: EM13249739

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