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Symphony mobile bangladesh ltd

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Reference no: EM133019312

Suppose you are the Head of the Business Development & Strategy Division at "Symphony Mobile Bangladesh Ltd.", a Bangladeshi smartphone manufacturing company, that mostly produces economy cellphones targeting lower and lower-middle- income groups. Now, Symphony is facing a tough time due to affordable and available Chinese brands. From the viewpoint of the Blue Ocean Strategy, how are you going to create entry barriers for Symphony to survive in this tough time?

 

 

Reference no: EM133019312

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