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The CEO of "Zoolandia Resorts" has asked you to make arrangements for a formal staff awards banquet. The company has 50 employees and because there is no cost to attend you can expect up to 100 people in attendance. (employees plus 1 guest)
"Zoolandia Resorts" has enjoyed a very successful season and the CEO wants to acknowledge staff that has exceeded expectations. The CEO has graciously provided you with a $4000 budget. The resort has a ballroom that is booked at no cost and provides room for the 100 attendees.
As you begin to plan you seen realize that the magnitude of this event is going to require some creative strategies to pull it off on budget since the food services have been quoted at $45 per plate.
1. Complete a SWOT analysis of the proposed event
2. Complete a budget for your expenditures. How will you use the $4000 budget? (please remember that food services is $45 per plate and you can expect up to 100 guests) What creative revenue sources will you have other than charging admission for the guests?
3. What sponsorship considerations would you consider for the event? What in-kind sponsorship services would you seek out in the planning and implementation of this event? What would the sponsor receive in return?
Also, provide references for each question.
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